WHERE BUSINESSES CREATE THE FUTURE.
EGBB partners with founders and emerging companies building the next generation of consumer, technology and manufacturing businesses.
THE RIGHT BUSINESS NEEDS MORE THAN FUNDING.
Capital can create opportunity, but it does not build a business on its own. Emerging companies also need product expertise, operating infrastructure, commercial judgment, relevant networks and the ability to move from strategy into execution.
EGBB was created to connect strategic investment with the wider capabilities of the Erman ecosystem.
Capital connected to capability.
A STRATEGIC PLATFORM FOR BUILDING VALUE.
STRATEGIC CAPITAL
Investment aligned with long-term business potential and mutual strategic value.
PRODUCT & CATEGORY EXPERTISE
Experience in evaluating products, consumer needs, categories and commercial opportunities.
MANUFACTURING INFRASTRUCTURE
Access to relevant development and production capabilities within the wider group.
COMMERCIAL PERSPECTIVE
Practical understanding of brands, markets, operations and the path from product to business.
TECHNOLOGY & OPERATIONS
Connections to platforms and systems that can support launch, execution and scale.
STRATEGIC NETWORK
Relationships and partnerships across relevant markets, disciplines and business environments.
WHERE WE SEE THE FUTURE TAKING SHAPE.
EGBB explores opportunities where consumer needs, technology and operational innovation create the potential for meaningful growth.
BEAUTY
WELLNESS
CONSUMER PRODUCTS
COMMERCE
ARTIFICIAL INTELLIGENCE
MANUFACTURING INNOVATION
ENABLING TECHNOLOGIES
DIFFERENT OPPORTUNITIES REQUIRE DIFFERENT FORMS OF PARTNERSHIP.
Build
Creating a new business around a differentiated opportunity, capability or market need.
Invest
Supporting an existing company whose direction, technology or commercial potential aligns with the ecosystem.
Accelerate
Connecting a promising business to relevant product, production, operational or commercial capabilities.
BUILT AROUND REAL POTENTIAL.
DIFFERENTIATED INSIGHT
A clear understanding of a meaningful problem, market gap or emerging opportunity.
STRONG FOUNDERS
Teams with relevant conviction, adaptability and the ability to execute.
SCALABLE POTENTIAL
A business model, technology or product capable of creating value beyond a limited initial opportunity.
STRATEGIC FIT
A credible connection to the expertise, infrastructure or future direction of the Erman ecosystem.
EXECUTION PATH
A realistic route from the current stage toward validation, commercialization and growth.
FROM INVESTMENT THESIS TO OPERATIONAL REALITY.
EGBB is connected to a group that develops products, manufactures at scale, operates brands and builds technology platforms. This creates an opportunity to evaluate and support businesses through more than a financial lens connecting strategic potential with the realities of execution.